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Brazil Tradition Highlight: Japanese Influences

Japanese Cuisine in Brazil

When most outsiders think of Brazil, Japanese cuisine is not likely the first thing that comes to mind. But Brazil is home to over 1.4 million individuals of Japanese descent-the largest population outside of Japan itself. 

Influence of Japanese cuisine in Brazil

Unsurprisingly, Japanese cuisine features prominently in the food scene of Brazil. It is especially popular in São Paulo, which claims the largest number of Japanese Brazilians in the country. There are over 500 Japanese restaurants in São Paulo and, of its nine Michelin-rated restaurants, five are Japanese. 

Japanese Brazilian Origins

The presence of Japanese cuisine in Brazil dates back to 1907 when the first immigrants were recruited to work on coffee farms. The Japanese were enticed with the promise of making their fortunes and then being able to return home. 

This promise was hard kept, however, with realities like poor crop yields and a looming World War making the voyage home impossible. The thousands of Japanese immigrants who remained had to make do with a vastly different culture, language, food, and climate. 

At first, familiar favorites were difficult to find or too expensive to enjoy. Rice was replaced with cassava and cornmeal, while traditional fruits and vegetables were substituted with papaya and other local commodities. 

Eventually, Japanese immigrants began to cultivate and manufacture their preferred ingredients while simultaneously introducing various traditional cooking techniques to the rest of the country. By the 1990s, Japanese cuisine had become a national favorite, touted for its balanced taste and health benefits. 

Japanese Brazilian Food

While Japanese food in Brazil features familiar items like sushi and sashimi, tempura, and sticky rice, there are a few dishes that are unique to Brazil. As with any cuisine, it has been adapted to suit the various tastes and cultures found in an incredibly diverse area. 

A popular installment in Sao Paulo, for example, is the Temakeria. This is a Japanese spin on the taqueria. Instead of tacos, temakerias serve temaki: cone shaped sushi rolls that can easily be consumed while walking. Brazilians love their street food, and this concept of “sushi-on-the-go” is a perfect example of how cuisine evolves with local preferences. 

Another unique Brazilian spin on Japanese classics is the “hot roll.” Traditional maki rolls are breaded and fried for a crispy, crunchy outside. 

What does Sushi have in common with Currasco

A temaki cone, traditionally served at Temakeria’s in Brazil

Japan’s Legacy in Brazil

Japanese cuisine is symbolic of the lasting impact of Japan’s immigration to Brazil. The farming techniques used by the first immigrants to grow foods from home are still in use today and have shaped Brazil’s reputation as an agricultural powerhouse. 

But cuisine is only part of the Japanese Brazilian identity. Descendants of the first coffee laborers represent all aspects of Brazilian culture: art, architecture, music, religion, dance, athletics, and more. Millions of Brazilians claim Japanese heritage, and it is central to the country’s identity as a whole. 

Texas de Brazil Churrascaria Announces Upcoming Opening In Rancho Cucamonga

DALLAS, Jan. 30, 2020 /PRNewswire/ — Texas de Brazil Churrascaria, a family-owned Brazilian steakhouse brand, announces plans to open a freestanding restaurant in the community of Rancho Cucamonga, California in third quarter 2020. Located at 12369 Foothills Blvd., more famously known as Route 66, the restaurant will be the sixth California location following an early 2020 opening in Concord. Other locations in The Golden State include Carlsbad, Fresno, Irvine and Oxnard.

“We’re looking forward to introducing our unique dining concept and Brazilian fare to guests in this rapidly growing community and also providing a new savory destination along one of the most famous driving routes in America,” says Salim Asrawi, president and COO for Texas de Brazil.

Texas de Brazil is the largest Brazilian steakhouse brand in the world with 67 locations in 23 states and eight countries. Texas de Brazil’s family-owned churrascarias are renowned for vibrant decor, exceptional fire-roasted meats and a rodizio-style dining experience that blends the flavor of Brazilian culture with the generous spirit of Texas hospitality.

Guests can look forward to various cuts of perfectly seasoned meat that’s grilled over natural wood charcoal and then carved at the table by the restaurant gauchos – a tradition of Southern Brazil passed down through generations. The menu is complemented by an expansive salad area, an intimate lounge with a full bar, private dining space and an outdoor patio.

More details will soon be released about this location. If you live in Rancho Cucamonga, Texas de Brazil is happy to be servicing the area.

About Texas de Brazil

Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas. The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, with Salim Asrawi leading the way, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and eight countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit https://www.texasdebrazil.com.

Texas de Brazil Opens First Panama Location In Panama City’s Exclusive Punta Pacifica Neighborhood

Exterior of Panama location

DALLAS, Nov. 6, 2019 /PRNewswire/ —

Texas de Brazil Churrascaria, a family-owned Brazilian-American steakhouse brand, continues to expand its international offerings with the opening of its Panama City location which is also their first in Central America. This new restaurant inhabits the high-end multifunctional complex, Pacific Center which is situated in the exclusive Punta Pacifica neighborhood of Panama City. Now open to welcome residents and international visitors, Texas de Brazil introduces its unique rodizio-style dining concept that combines the cuisine and culture of Southern Brazil with the generous hospitality of Texas. The restaurant group now offers 67 locations in 23 U.S. states and eight countries.

“We are proud to partner with Multi Food Holdings S.A. for the opening of our Panama City location and our first in Central America. We look forward to welcoming the many visitors and residents who appreciate this beautiful city’s vibrant atmosphere, and to introducing our unique dining experience to all,” says Salim Asrawi, president and COO, Texas de Brazil Churrascaria.

Atmosphere

Texas de Brazil Panama City offers guests an appealing, upscale atmosphere and friendly service for the continuous dining style which easily accommodates both large and small parties. The new restaurant features two main entrances including a striking pedestrian entrance with an adjacent lounge area and a second entrance inside the mall where guests find a large bar and attractive architectural elements. The 226-seat family-friendly venue features an impressive salad area topped with a stunning floral display, an open-view grill in the dining area, a large chef’s table, private dining for 32 in the VIP room adjoining the wine room, and 16 seats on the outdoor patio.

Guests enjoy a continuous dining experience for one fixed price which begins with a visit to the expansive salad area offering delicious variety with both hot and cold side specialty dishes. The selections include artisan breads, imported cheeses, fresh buffalo mozzarella, steamed asparagus with marmalade sauce, Brazilian hearts of palm, spicy shrimp salad, sushi, sautéed mushrooms, feijoada, jasmine rice, fish with garlic sauce, lobster bisque and much more. No wonder it’s called a steakhouse even vegetarians love.™

During the main course, flame-roasted meats are expertly prepared by a gaucho (server) who personally grills mouthwatering cuts over natural wood charcoal – a Southern Brazil gaucho tradition passed down through generations. When guests flip a two-sided disc located at each seat from red to green, gauchos continuously deliver and carve slow-roasted meats tableside to order. The vast selection ranges from the succulent picanha (sirloin), lamb chops, filet mignon and leg of lamb, to Parmesan-crusted pork loin, bacon wrapped chicken breast and more. When a break from the endless parade of meats is desired, guests simply turn discs back to red. This allows guests to pace the dining experience to fit any timeframe – from leisurely meals with friends and family to efficient meetings with business associates.

Inside the lounge, guests enjoy craft cocktails including the traditional caipirinha in a variety of flavors plus a full selection of distilled spirits, beer and soft drinks.

Service hours include:

Lunch – Seven days a week between 12 noon – 4 p.m.
Dinner – Sun. – Thurs. 4 – 11 p.m.; Fri. – Sat. 4 p.m. – 1 a.m.

During lunch service the price is $24 for the regular menu. For dinner, the restaurant offers an adult price, as well as a discounted children’s price. Adult price is $38, children’s price for 8-12 years of age is $29 and children 7 years and under dine complimentary.

For more information or reservations, call the restaurant directly at +507 309 2230.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas. The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and eight countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit us online.

Texas de Brazil Presents A Quarter-Million Dollar Donation To St. Jude Children’s Research Hospital®

Dallas, TX – November 11, 2019–

The numbers are in! After tallying funds raised during Texas de Brazil’s national, one-month campaign and a finale charity luncheon, the corporate match commitment of $25,000 was boosted to over $29,000 to allow the Brazilian-American steakhouse group to present $250,000 to St. Jude Children’s Research Hospital® team members. The donation was announced at the luncheon held in Texas de Brazil Dallas on October 26th. This brings the grand total donations raised for St. Jude through Texas de Brazil to over $791,000 since the annual campaign began in 2013.

“We are honored to be able to surpass the donations we’ve previously presented and thank our generous guests throughout the nation for joining us in supporting this important organization,” says Salim Asrawi, president and chief operating officer for the family-owned Brazilian steakhouse brand. “St. Jude is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases and we are proud to support their efforts.”

Throughout August, Texas de Brazil partnered with St. Jude in a campaign that allowed guests to donate directly to the cause at the bottom of guest checks. No purchase was required, and for every $5 donated Texas de Brazil provided a $5 bounce-back certificate as incentive and on Mondays, doubled incentives up to $50. Monies raised through Texas de Brazil social media platforms, the finale luncheon sales and silent auction items donated by vendors and hospitality associates, plus Texas de Brazil’s $25,000 match boosted by nearly $4500 to allow the restaurant group to donate a quarter-million dollars to support St. Jude in its life-saving mission: Finding cures. Saving children.®

Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent when the hospital opened in 1962 to more than 80 percent today, and they won’t stop until no child dies from cancer. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children.

Watch for details about the 2020 Texas de Brazil fundraising campaign at www.texasdebrazil.com.

About Texas de Brazil

Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas. The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and eight countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit http://www.texasdebrazil.com.

About St. Jude Children’s Research Hospital®

St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Our purpose is clear: Finding cures. Saving children.®

As the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children, treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent. And we won’t stop until no child dies from cancer.

By freely sharing discoveries, every child saved at a St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.

Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude), following us on Twitter (@stjude) and subscribing to our YouTube channel (youtube.com/user/MyStJude).

Texas De Brazil Opens At The Collection at RiverPark

Dallas, TX – Sept. 24, 2019 — Texas de Brazil answers the call for more churrasco in California when its fourth California location opens tonight at 5 p.m. The new restaurant is the latest addition to dining options at The Collection at RiverPark in Oxnard and the 66th outlet within the Brazilian steakhouse brand worldwide. Texas de Brazil’s family-owned churrascarias are renowned for vibrant decor, exceptional fire-roasted meats and a rodizio-style dining experience that blends the flavor of Brazilian culture with the generous hospitality renowned in Texas.

“Californians have embraced our distinctive dining experience and we’re very happy to introduce Texas de Brazil’s authentic churrasco to Ventura County residents and visitors,” says Salim Asrawi, president and chief operating officer for the Brazilian-America steakhouse brand. “The Collection at RiverPark is the area’s premier dining destination and we welcome the opportunity to join this dynamic community,” he adds.

Texas de Brazil Churrascarias feature an open-grill kitchen, a chef’s feature table, a tantalizing salad area offering fresh hot and cold selections, an intimate lounge and a wine cellar. For private events, the restaurant offers a separate room to accommodate up to 26 guests.

When guests dine at Texas de Brazil, the rodizio-style experience begins with a visit to the expansive salad area where hot and cold side specialty dishes offer delicious variety. The selections include artisan breads, imported cheeses, fresh buffalo mozzarella, steamed asparagus with marmalade sauce, Brazilian hearts of palm, spicy shrimp salad, sushi, sautéed mushrooms, feijoada (black beans), jasmine rice, Moqueca (Brazilian coconut fish stew), lobster bisque and much more. No wonder it’s called a steakhouse even vegetarians love.™

During the main course, flame-roasted meats are expertly prepared by a gaucho (server) who personally grills mouthwatering cuts over natural wood charcoal – a Southern Brazil gaucho tradition passed down through generations. When guests flip a two-sided disc located at each seat from red to green, gauchos continuously deliver and carve slow-roasted meats tableside to order. The vast selections ranges from the succulent picanha (sirloin), lamb chops, filet mignon and leg of lamb, to Parmesan-crusted pork loin, bacon wrapped chicken breast and more. When a break from the endless parade of meats is desired, guests simply turn discs back to red. This allows guests to pace the dining experience to fit any timeframe for parties large and small – from leisurely meals with friends and family to efficient meetings with business associates.

A good wine complements the flavors of churrasco and Texas de Brazil offers a curated wine list that includes acclaimed varietals from California and South America vineyards as well as Texas de Brazil’s exclusive private label collection of six varietals bottled in Chile.

Inside the intimate lounge, guests enjoy craft cocktails including the traditional caipirinha in a variety of flavors plus a full selection of distilled spirits, beer and soft drinks including the Brazilian Guarana. Happy Hour offered Monday through Friday feature special drink pricing and an appetizing bar menu.

For those with a sweet tooth, no meal is complete without dessert and guests can indulge in selections including flan, deliciously rich papaya cream and Brazilian Cheesecake plus specialties such as pecan pie, carrot cake, and key lime pie, all served a la carte.

Service hours include: Happy Hour: Mon.-Fri. 4:30-6 p.m.; Dinner: Mon.-Thurs. 5 -9:30 p.m., Fri. 4:30 p.m.-10 p.m., Sat. 3-10 p.m. and Sun. 3-9 p.m.

Regular adult meals, which include the meat and salad service, cost $47.99; $29.99 salad area only. When purchased with a full-price meal children 2 years and under dine complimentary, 3-5 years costs $5.00 and 6-12 years are 50% off adult meal price.

Texas de Brazil Churrascaria is located at The Collection at RiverPark, 2770 Seaglass Way, Space 5120, Oxnard, CA.

For reservations, call 805-749-2200 or visit www.texasdebrazil.com.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas. The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit http://www.texasdebrazil.com.

Sweet Charity To Benefit American Red Cross Service

A minimum of $10,000 will be raised for the American Red Cross throughout July as the family-owned Brazilian steakhouse brand’s U.S. locations donate one dollar for every dessert sold 

DALLAS, TX – June 26, 2019 – Texas de Brazil Churrascarias have long supported the American Red Cross and between July 1 – 31, 2019, the Brazilian-American steakhouse brand encourages those with a sweet tooth to indulge in dessert for sweet charity.  Texas de Brazils around the nation will donate $1 for every dessert purchased on site throughout July to the American Red Cross Service to the Armed Forces. With locations in 23 states, a minimum $10,000 donation has been committed by the family-owned restaurant group.

“The American Red Cross provides vital support for our men and women in the military and their families, and we’re proud to offer a new way our guests can participate to raise funds required to respond to the challenges of military service,” says Salim Asrawi, president and chief operating officer for the Brazilian steakhouse group. “This monthlong campaign’s results will support our military, veterans and their families as they prepare for, cope with, and respond to the challenges of military service,” he adds.

Desserts are served a la carte to complement the renowned rodizio-style menu which includes the expansive salad area and mouth-watering meats grilled over natural charcoal and carved tableside by gauchos.  The dessert selections include flan, a rich papaya cream and Brazilian Cheesecake plus specialties such as pecan pie, carrot cake, and key lime pie.

The mission of Red Cross Service to the Armed Forces is to provide humanitarian support to service members, veterans and their families around the clock, around the globe, under a trusted symbol. Every day across America, men and women answer this nation’s call to serve in the United States Armed Forces.  Over the past nine years, Texas de Brazil restaurant events have raised nearly $230,000 for the nonprofit.

Find a Texas de Brazil locations at texasdebrazil.com/locations/.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas.  The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit https://texasdebrazil.com.

Texas De Brazil Opens At Smith Haven Mall

Dallas, TX – May 8, 2019 — Texas de Brazil Churrascaria opens its seventh New York State location tonight at 5 p.m. in Lake Grove’s Smith Haven Mall, making this the 64th restaurant in the Brazilian steakhouse brand worldwide. Texas de Brazil’s family-owned restaurants are renowned for beautiful decor, exceptional fire-roasted meats and a rodizio-style dining experience that blends the flavor of Brazilian culture with the generous hospitality renowned in Texas.

“We are delighted to open our newest location today in this thriving Suffolk County shopping center. We look forward to becoming part of this rich community and to welcoming Long Island residents and visitors with our exceptional service and distinctive dining experience,” says Salim Asrawi, Chief Operating Officer for the authentic Brazilian steakhouse brand.
Texas de Brazil Churrascarias feature an open-grill kitchen, chef’s feature table, a tantalizing salad area bursting with fresh hot and cold selections, an intimate lounge and a wine cellar.

Texas de Brazil guests begin the rodizio-style meal with a visit to the expansive salad area where hot and cold side specialty dishes offer delicious variety. The selections include artisan breads, imported cheeses, fresh buffalo mozzarella, steamed asparagus with marmalade sauce, Brazilian hearts of palm, spicy shrimp salad, sushi, sautéed mushrooms, feijoada (black beans), jasmine rice, Moqueca (Brazilian coconut fish stew), lobster bisque and much more. No question — it’s a steakhouse even vegetarians love.™

Flame-roasted meats take center stage during the main course, each expertly prepared by a gaucho (server) who personally grills mouthwatering cuts over natural wood charcoal – a Southern Brazil gaucho tradition passed down through generations. When guests flip a two-sided disc located at each seat from red to green, gauchos deliver and carve slow-roasted meats tableside to order.  Selections range from the popular picanha (sirloin), lamb chops and filet mignon to leg of lamb, Parmesan-crusted pork loin, bacon wrapped chicken breast and more. When a break from the endless flow of meats is desired, guests simply turn discs back to red. This unique style of dining helps pace the experience to fit any timeframe – from leisurely meals with friends and family to efficient meetings with business associates. Texas de Brazil offers a setting and menu that works perfectly for both large and small parties.

Wine and churrasco go hand-in-hand, and an expertly curated wine list complements the varied menu with acclaimed varietals from California and South America vineyards and Texas de Brazil’s own private label collection of six varietals exclusively bottled in Chile.
The intimate lounge offers craft cocktails including the traditional Brazilian Caipirinha in a variety of flavors and a full selection of distilled spirits, beer and soft drinks including the Brazilian Guarana. Guests may enjoy Happy Hour Monday through Friday with special drink pricing and an appetizing bar menu.

Desserts served a la carte satisfy those with a sweet tooth with selections including flan, deliciously rich papaya cream and Brazilian Cheesecake plus specialties such as pecan pie, carrot cake, and key lime pie.

Service hours include: Happy Hour: Mon.-Fri. 4:30-6 p.m.; Dinner: Mon.-Thurs. 5 -9:30 p.m., Fri. 5-10 p.m., Sat. 3:30-10 p.m. and Sun. 3:30-9 p.m.; Lunch: Saturdays and Sundays between 12 noon – 3:30 p.m.

Regular adult meals, which include the meat and salad service, cost $47.99; $29.99 salad area only. During lunch service, guests receive a complimentary dessert and unlimited non-alcoholic beverages included in the price. When purchased with a full-price meal children 2 years and under dine complimentary, 3-5 years costs $5.00 and 6-12 years are 50% off adult meal price.

Texas de Brazil Churrascaria is located at 201 Smith Haven Mall, Lake Grove, NY.  For reservations, call 631-212-1115 or visit www.texasdebrazil.com.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas.  The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 23 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit http://www.texasdebrazil.com.

Tacoma Mall Becomes 60th Location For Texas De Brazil

DALLAS, Dec. 4, 2018 /PRNewswire/ — Just two months after Texas de Brazil Churrascaria celebrated its 20th anniversary, the Brazilian-American steakhouse brand opens its 60th location and first in Washington State tonight when it opens in the Tacoma Mall at 5 p.m. Family-owned since its founding in 1998, Texas de Brazil is renowned for its striking ambiance, endless rodizio-style dining experience, and unique blend of Brazilian culture with generous Texas hospitality.

The vibrantly decorated 5,500 square foot restaurant offers 105 seats and a dining experience like no other. Featuring an open-grill kitchen, an expansive salad area, an intimate lounge, and an award-winning wine cellar, Texas de Brazil is a standout dining destination for large and small parties alike.

“We are pleased to introduce our distinct dining experience to new patrons and welcome the opportunity to greet and serve guests in this beautiful city of Tacoma,” says Salim Asrawi, Chief Operating Officer of Texas de Brazil.  “We look forward to treating shoppers, residents and guests from the University of Washington to our unique Brazilian fare and genuine service,” he adds.

At Texas de Brazil, the rodizio-style meal begins with a visit to the expansive fresh salad area that also includes hot and cold side specialty dishes. The variety includes artisan breads, imported cheeses, fresh buffalo mozzarella, steamed asparagus with marmalade sauce, Brazilian hearts of palm, spicy shrimp salad, sushi, sautéed mushrooms, feijoada (black beans), jasmine rice, Moqueca (Brazilian Coconut Fish Stew), lobster bisque and much more. The options help make this a steakhouse even vegetarians love.™

For the main course, carvers prepare mouthwatering cuts of meat grilled to perfection over natural wood charcoal – a gaucho tradition passed down through generations. When guests flip a two-sided disc located at each seat from red to green, gauchos parade by and carve tableside slow-roasted meats including Brazilian picanha (sirloin), lamb chops, filet mignon, leg of lamb, Parmesan-crusted pork loin, bacon wrapped chicken breast and more. When a break is needed from the unending flow of mouthwatering meats, guests simply turn discs back to red. This unique style of dining helps pace the experience to fit any timeframe – from leisurely meals with friends and family or efficient visits with business associates.

The expertly curated wine collection complements the varied menu with varietals from acclaimed California and South America vineyards to Texas de Brazil’s exclusive private label selection bottled in Chile. The lounge offers craft cocktails including the traditional Brazilian Caipirinha in a variety of flavors and a full selection of specialty cocktails, beer and soft drinks including the Brazilian Guarana.

Classic desserts served a la carte include Brazilian flan, deliciously rich Brazilian papaya cream and Brazilian Cheesecake plus sweet specialties such as pecan pie, carrot cake, and key lime pie.

Lunch service will soon be available. Now, Texas de Brazil is open for dinner Mon.-Thurs. 5 p.m.-9:30 p.m., Fri. 5 p.m.-10 p.m., Sat. 4 p.m.-10 p.m. and Sun. 4 p.m.-9 p.m.  Happy Hour is featured every Mon.-Fri. from 4:30-6 p.m.

Dinner costs $44.99 regular adult dinner, $24.99 salad area only adult dinner. When purchased with a full-price meal children 2 years and under dine complimentary, 3-5 years costs $5.00 and 6-12 years are 50% off adult dinner price.

Texas de Brazil Churracaria is located at the Tacoma Mall, 4502 S. Steele Street in Tacoma.  For reservations, call 253-465-3230 or visit texasdebrazil.com.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas.  The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse brand in the world, with restaurants in 21 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit texasdebrazil.com.

Texas de Brazil Adds New Holiday Specials and Hours

DALLAS, TX – Nov. 6, 2018 – Fans of Texas de Brazil’s authentic churrasco and exceptional dining experience available at Texas de Brazil can enjoy even more throughout the holiday season this year. Along with additional Thanksgiving fare and Christmas Eve treats, shoppers and celebrants alike will enjoy extended hours and bonus lunch service at select locations on Thursday and Friday through December 21.

“The holidays are a time to feast with great friends and whether you’re catching up over a quick lunch or are looking to linger with group of friends or family, we are happy to offer our extended hospitality to guests around the country during the season,” says Salim Asrawi, COO of the family-owned Brazilian-American steakhouse brand with 59 locations worldwide.

Festivities begin with Thanksgiving on Thursday, November 22, when most locations nationwide open at 11 a.m. Guests will enjoy the vast salad area selections and rodizio-style menu renowned at Texas de Brazil plus traditional Thanksgiving favorites including roast turkey, stuffing, and other holiday side dishes.

To accommodate a busy season of holiday shopping and daytime celebrations, 21 Texas de Brazil locations will add lunch service beginning on Black Friday, November 23. Through Friday, December 21, special hours offer a convenient way to enjoy the full rodizio-style menu or the salad area only dining experience at lunch pricing. See special holiday service detail here.

On Christmas Eve, all restaurants open early (11 a.m. or 12 noon), and each adult meal purchased receives complimentary soft drinks or regular iced tea plus a dessert – a gift for the holiday. Restaurants nationwide will be open regular hours on New Year’s Eve and New Year’s Day; closed on Christmas Day.

The Experience
At Texas de Brazil, every guest’s experience begins at the expansive salad area filled with freshly made dishes, both hot and cold, including favorites such as lobster bisque and coconut fish stew (Moqueca), traditional rice and beans and potatoes au gratin, or charcuterie and imported cheeses, Brazilian hearts of palm, pineapple carpaccio and vegetable couscous.  The menu also features a variety of grilled meats cooked the authentic Brazilian gaucho way –over open flame using natural wood charcoal which gives the meats a deeper, more intense flavor and just the right amount of smokiness.  The tempting selections including succulent lamb chops, leg of lamb, picanha (sirloin), filet mignon, chicken breasts wrapped in bacon, Brazilian sausages and more, are then served tableside by costumed gauchos (servers).

During the continuous dining experience, guests pace the gaucho’s service with a simple flip of a red and green disc. Green indicates when additional servings are welcome while red indicates a break is needed.  The appealing menu offers something to please everyone at the table.
For holiday details, location times and pricing for each location, visit texasdebrazil.com.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas.  The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse in the world, with 59 restaurants in 21 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit texasdebrazil.com.

Texas De Brazil Introduces Its Renowned Churrasco At First Connecticut Location

DALLAS, Nov. 1, 2018 /PRNewswire/ — Texas de Brazil Churrascaria makes its debut in Connecticut tonight when it opens for dinner at the upscale Westfarms Mall in Hartford’s affluent suburb of Farmington. The family-owned Brazilian steakhouse offers guests authentic churrasco, rodizio-style service and the generous Southern hospitality that makes this a standout dining destination for large and small parties alike. The 6500 square-foot restaurant features a vibrantly-decorated dining room and seating for over 200, an open grill kitchen, expansive salad area, intimate lounge, and an award-winning wine cellar.

“We are proud to expand our Brazilian-American steakhouse into New England. Connecticut is the 21st state in which we offer our distinctive concept and authentic churrasco,” says Salim Asrawi, Chief Operating Officer, Texas de Brazil.  “We are happy to support this community and want to offer a decidedly unique option for those seeking a dining experience like no other,” he adds.

When guests arrive, they are invited to visit the salad area that includes freshly-prepared hot and cold side dishes. The offerings includes a variety of gourmet artisan breads, imported cheeses, fresh buffalo mozzarella, steamed asparagus with marmalade sauce, Brazilian hearts of palm, shrimp salad, sushi, sautéed mushrooms, feijoada (black beans), jasmine rice, Moqueca (Brazilian Coconut Fish Stew), lobster bisque and much more. The options help make this the steakhouse even vegetarians love.™

When ready for the main course, guests flip a two-sided disc located at each seat from red to green, and gauchos (servers) begin to carve tableside a selection of meats grilled to perfection over natural wood charcoal – a tradition passed down through generations of gauchos from Southern Brazil. The slow-roasted meats include Brazilian picanha (sirloin), lamb chops, filet mignon, leg of lamb, Parmesan-crusted pork loin, bacon wrapped chicken breast and more. When a break is needed in the unending flow of mouthwatering meats, guests simply turn their disc back to red. This unique style of dining helps guests fit Texas de Brazil into any timeframe – from leisurely meals with friends and family or efficient visits with business associates.

An approachable collection of wine includes varietals from acclaimed California and South America vineyards to Texas de Brazil’s exclusive private label selection bottled in Chile is available to complement the menu. The lounge offers craft cocktails including Caipirinhas featuring Brazilian cachaça, a distilled spirit made from fermented sugarcane juice, and a full selection of beer and soft drinks such as the Brazilian Guarana.

Classic desserts served a la carte include the Brazilian flan, deliciously rich Brazilian papaya cream and Brazilian Cheesecake plus sweet specialties such as pecan pie, carrot cake, key lime pie, and Eli’s Pumpkin Praline Cheesecake available for a limited time this fall.

Lunch service will soon be added, but for now dinner service is available Mon.-Thurs. 5-9:30 p.m., Fri. 5-10 p.m., Sat. 4-10 p.m., and Sun. 4-9 p.m.  Happy Hour is Mon.-Fri. from 4:30-6 p.m. and features specialty cocktails from $3.

Pricing for an adult full menu is $44.99; salad area only is $24.99. When purchased with a full-price adult meal, youths 6-12 years old dine at a 50% discount; 3-5 year-olds dine for $5; and those under two dine complimentary. Complimentary parking is available.

Texas de Brazil is located at 91 Westfarms Mall, Suite H-108, near I-84 and Rte. 71 in Farmington, CT.  For reservations, call 860-744-2300 or visit texasdebrazil.com/reservations/.

About Texas de Brazil
Texas de Brazil is an authentic churrascaria featuring a continuous dining experience that blends the unique culture of Brazil, with the generous hospitality of Texas.  The menu features a vast selection of grilled meats, a 50-item salad area, an award-winning wine list and a la carte dessert selections. Founded as a family-owned business in 1998, Texas de Brazil is now the largest Brazilian-American steakhouse in the world, with restaurants in 21 states and seven countries. Stay connected. Follow @texasdebrazil on Instagram and Twitter, and Texas de Brazil on Facebook. For information, visit texasdebrazil.com.

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